10-Apr-2015 the Apple Watch preorder dayPosted: April 11, 2015
“Mr. Customer, our XXX is the best product in the market and is build on top of newest technologies. We have limited supply at the beginning! I know you really find it meeting your needs. You’re better to buy it right now when stock is still available, right?”**
Last Thursday night I joined thirty people in a Enneagram sharing event. We discussed the advantages and disadvantages of each Enneagram type in performing a sales role. We revisited some sales 101 fundamentals at the beginning. Scarcity/limited supply is a good reason/motivation to convince customer to take the buying action immediately. I was thinking about how to apply scarcity in selling cloud computing services… it seemed to me that the scarcity factor didn’t work. Cloud is about scalability and elasticity, which imply abundance in availability.
We cannot replace XXX by CDN in the above ** sentence. What a pity!
We can replace XXX by Apple Watch. It just works! It makes perfect sense!!
I visited the Apple Store IFC yesterday. I spent a few minutes with two Apple Watches and found that the 42mm was not looked huge on my small wrist! They were light too! As Cult of Mac says, the best way to experience Apple Watch as physical object is to experience it in person. I was lucky there were Apple Stores in Hong Kong. Thank Apple Store staff were very helpful. Thank you!
It was a little bit unlucky that I was too late to preorder a 42mm space gray Apple Watch Sport. In less than 90 minutes from the launch time the Apple Watch was sold out! My preorder will be delivered in June. What a pity!
By the way, is it the first time that one Apple ID can preorder ONLY one device?
“Glances — scannable summaries of the information you seek out most frequently.” Apple says.
I find Glances similar to Today notification on iPhone. Taking about Today notification, I recently find a great widget from the app BuzzFeed. One can quickly glance the most popular news with the widget. Cool! What is BuzzFeed? I suggest you to listen to the Exponent podcast episode 040 – BuzzFeed and Amazon.
It is amazing that so many apps supporting Apple Watch now even before the device is officially on sales on 24-Apr-2015. I wonder how how RunKeeper and Argus will work with Apple Watch. It creates curiosities. What a great example of creating customer needs!
Notes & recommended apps:
1.BrightTALK is a good app for CISSP to access to training materials and earn CPEs. It supports both iPhone and iPad.
2.My latest How to use EdgeCast demo is about EdgeCast Route Advanced Policy Routing.
3.Qrafter is a useful app to read and create QR code. Below is the one I created for the URL of my latest demo abovementioned.